Write engaging copy that inspires and informs across all touch points of the brand. Work with marketing team across the business to help develop online and offline content for use across different media including assessment questions and reports, supporting documentation, training materials, marketing collateral and websites/social media. Ensure all content is written in an engaging and accessible way for the relevant audience and is Consistent in terms of the tone of voice, style, and key messaging across all media. Optimize online content to help improve search rankings and user engagement. Help manage the content publishing schedule to ensure a steady flow of new and/or repurposed content is delivered across our main digital channels. Identify trends in advertising, e-commerce, and social media; conduct competitive research. Compile and analyze website usage statistics. Monitor web traffic and metrics to identify best practices.
from Wuzzuf All Jobs http://bit.ly/2nj0mDz
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