We are looking for ecommerce and digital marketing managing all online marketing activities by utilizing techniques including re-targeting, social advertising, SEM, SEO, PPC and web analytics, etc. Responsibilities Responsible for leading the digital strategy and execution Identifies emerging digital marketing trends and future opportunities to promote Company and its products and programs through existing and emerging channels Track effectiveness and return of channel marketing campaigns and report on results to upper management Generate, edit, publish and share engaging content daily on Expand Cart social media accounts and pages (e.g. original text, photos, videos and news) Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency Communicate with followers, respond to queries in a timely manner and monitor customer reviews Oversee social media accounts’ design (e.g. Facebook page cover, profile pictures and blog layout) Generating, researching, and pitching ideas for blog posts. Writing, editing, publishing, and promoting content Develop solutions and utilize standard operating procedures for improving customer satisfaction and creating lifelong promoters of our brand Communicate with the management team and developers to improve product functionality and resolve issues
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