Social Media Account Manager

RESPONSIBILITIES: Create a social media strategy that collaborates with marketing, PR and advertising campaigns, research top influencers, competitors, and trends in our key industries. Create timely and engaging content optimized for platform used and intended audience. Monitor sites for customer service opportunities and initiate conversations on behalf of the client. Be happy, smile, and bring a positive attitude to the office Analyze and report social media actions on a monthly basis for successes and new opportunities. Create engaging and professional visuals that reflect client and their brand (Customize social media pages (ex. Facebook, Twitter, Google+, YouTube), develop supporting offline collateral, create original content, etc). Communicate with followers, respond to queries in a timely manner and monitor customer reviews. Stay current with social media trends and tools – includes attending networking and educational events, reading blogs, and listening to podcasts. Continue to refine and define our social marketing process, suggest and implement new features to develop brand awareness, like promotions and competitions Work with teams to create a solid branding message that’s reflected across all our marketing materials, social media content and shared by employees

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