Digital Marketing Manager

About the Job Digital Marketing Specialist responsible for developing the strategy used in marketing the company's product online, utilizing such techniques in the field as social media, Web analytics, e-mail marketing and search engine optimization, among others. Duties and responsibilities Help Globalmedia Team in the following Tasks: Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification Developing and managing digital marketing campaigns Review new technologies and keep the company at the forefront of developments in digital marketing. Collaborate with internal teams to create landing pages and optimize user experience Responsibility for planning and budgetary control of all digital marketing Work with teams to identify social media content, topics, and information flow. Track metrics on audience, content, views, and competitors. Develop outreach and partner programs with relevant individuals and communities. Write, develop, and strategize for online content production and scheduling. Tracking conversion rates and making improvements to the website. Overseeing the social media strategy for the company. Managing online brand and product campaigns to raise brand awareness. Managing the redesign of the company website. Design, build and maintain our social media presence Measure and report performance of all digital marketing campaigns, and assess against goals Improving the usability, design, content and conversion of the company website Evaluating customer research, market conditions and competitor data. Identify trends and insights, and optimize spend and performance based on the insights Brainstorm new and creative growth strategies Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Collaborate with agencies and other vendor partners Other Conditions: Ability to travel (0%) Outdoor tasks (20%)

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